Saturday, January 24, 2009

How do I get out of the Google Sandbox

By Brent Sweet

If you have read anything about SEO you have heard of the Google Sandbox. It is basically a rumored filter that Google has that prevents new sites from reaching the top of the search engine index.

Does it exist? I dont really know. The only way to tell is to do such good optimization that it would put your site at number one in a single day. I am pretty sure that nobody can do that.

My thing is I had a site that got to the first page of Google for a competitive word in less than thirty days. I will tell you that about 2 weeks after registering the domain I was indexed at about 110 and then I jumped to 40. Is that the sandbox? Maybe. But the key is 2 weeks after that I was at number 10. I think that may have been a result of increased optimization efforts, not a sandbox.

My point is, that yes it may exist, but it is easy to get a first page ranking in about 30 days. If you are so good that you are optimizing where you should be above that, but are not then maybe there is. My point is that my site was on page 1 of Google before I was even indexed in Yahoo, so I dont believe there is a sandbox per say.

What people refer to as the sandbox for me, is natural progression. I think that you have to pass sites to get ranked, and it takes some time to pass a site that has been on Google for a while. - 15615

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